The Association of Women's Health, Obstetric and Neonatal Nurses (AWHONN) Retains Environics Communications

Washington, Jan. 28, 2008 – The Association of Women's Health, Obstetric and Neonatal Nurses (AWHONN) has hired Environics Communications to develop and implement its 2008 public relations program.

AWHONN is the country's foremost nursing authority dedicated to advancing the health care of women and newborns through advocacy, education, research and the creation of high-quality, evidence-based standards of care. The organization's 22,000 members worldwide are clinicians, educators and executives who serve as patient care advocates focusing on the needs of women and infants.

"We selected Environics Communications because of the agency's customer service reputation and its extensive experience working with health care associations and issues of importance to women and mothers," said AWHONN Executive Director Joseph Isaacs. "They were able to understand our issues quickly and provide creative approaches to promote our messages to the public, mass media, health care providers and policy makers."

"Nurses are frontline, continual providers of treatment in the health care setting, and the impact of AWHONN and its members on the overall health and well-being of women and newborns is enormous," said Dave Groobert, U.S. general manager of Environics Communications. "We are pleased to undertake a campaign to expand awareness and recognition of this important health care organization, which serves as a tireless patient care advocate for mothers and infants."

About AWHONN

The Association of Women's Health, Obstetric and Neonatal Nurses (AWHONN) was founded in 1969 and is the foremost nursing authority that advances the health care of women and newborns through advocacy, research and the creation of high quality, evidence-based standards of care. AWHONN's 22,000 members worldwide are clinicians, educators and executives who serve as patient care advocates focusing on the needs of women and infants. A leader in professional development, AWHONN is the first and only association to be awarded the designation Premier Provider by the American Nurses Credentialing Center for innovation and excellence in Continuing Nursing Education.