Environics Communications and Sequentia Communications partner to offer integrated services

04.14.08

TORONTO, April 15, 2008 – Environics Communications Inc. and Sequentia Communications Inc. today announced a partnership investment that will see Sequentia become part of the Environics group of companies.

Sequentia, renamed Sequentia Environics, will provide online marketing and customer communication services to a strong roster of existing clients, as well as those within the Environics family of companies.

"Jennifer Evans and her team share the same integrity and philosophy of client service excellence we have built at Environics," said Bruce MacLellan, president, Environics Communications. "Sequentia Environics will enhance the spectrum of services we provide to clients, with skills in community building, social media, search marketing and other online engagement tactics. This partnership moves Environics Communications to the forefront of online communications, in addition to our long-standing strengths in public relations, social media, event marketing, sales training and public affairs."

"We're delighted to be the newest company in the Environics family and to add our expertise to the extensive services provided to clients across North America," said Jennifer Evans, founder and president of Sequentia. "The Internet and other digital media provide many opportunities for companies to connect directly with their audiences, and our content-centered approach heightens visibility in a crowded marketplace. When customers have the information to find what they really want, our clients benefit with measurable increases in sales and loyalty."

The Environics Communications team – including sister firms, Sequentia Environics, Free For All Marketing and Ignite Excellence – totals 125 employees, with offices in Toronto, Montréal, Washington, D.C, and greater New York and San Francisco.

About Sequentia Communications

Sequentia Communications is a customer communications agency founded in 2002. Serving clients in Canada, Europe, Australia and the United States, the firm utilizes a full suite of online and offline tactics to help companies develop relationships, generate intelligence and drive transactions via communities, customers and prospects. Sequentia is active in both the B2C and B2B areas and services clients that include Bell, Autodesk, Philips, ITAC, TAB and HarperCollins.