Influencer Programs

At Environics Communications, our influencer programs are all about identifying third-party allies on behalf of our clients and forging strategic alliances and partnerships with them. We do this by first finding stakeholders who have a positive interest in the outcome of a particular issue we are targeting, and then developing customized programs that will reach and influence key audiences, and credibly leverage messages meaningful to the cause.

Because we know how to dialogue strategically with key stakeholders to get them excited and on-board, we are successful at designing influencer programs that:

• Educate and engage relevant stakeholders
• Empower them to be the face of any influencer effort
• Demonstrate that our position has widespread support
• Fuel third-party opinion, endorsement and ambassadorship
• Generate on-message communication and credible momentum

Bottom line, we know stakeholders and they know us. We can open important doors and generate strategic alliances, be they with expert key opinion leaders, groups tangibly impacted by the issue, industry associations, coalitions or community groups. We have the experience and knowledge to work with all types of stakeholders because many of us are former stakeholders ourselves.

We take the time to understand an issue thoroughly – from the perspective of our clients, and from the perspective of all relevant stakeholders – so we can initiate relevant dialogue and design win-win programs for all. And throughout all of our efforts we are guided by principles such as integrity, respect and transparency to ensure the creation of ethical programs that all of the players can stand behind and get excited about.

Our influencer programs are built on smart-thinking and mutual respect, and are driven by our passion for the cause and our obsession for generating the best results.